About Carl Friesen
Carl Friesen
Carl Friesen is a strong believer that engineers need to choose an area of expertise to develop, and then to get known for that expertise · through publishing their ideas, through public speaking, through developing online content and social media. These engineers get noticed for their expertise and are then able to choose the work that they want to do and can earn significantly more. Carl is Principal of Global Reach Communications, has published four books on the subject of demonstrating thought leadership, and is a well-regarded public speaker.

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Entries for 'Carl Friesen'

How to earn your place on the speaker’s podium
How you can build the credibility to attract organizers of conferences so they'll ask you to speak, ...
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How your opinion can help you show thought leadership

They’re a staple of courtroom dramas everywhere -- expert witnesses. These are individuals who... More >>
How creating content can help improve your focus on your client’s issues
Your work needs to meet real issues faced by your clients or your employer. Developing content that ...
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Writing how-to content that helps your readers, and you
Part of your content marketing strategy should be to provide content that is particularly useful. So...
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Using ‘meteors’ and ‘glaciers’ to build content that connects to your clients’ world
Demonstrate your grasp of the issues facing your clients through generating content giving your prof...
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Using your LinkedIn profile to show thought leadership
LinkedIn is far more than an online resume. It's a way to demonstrate credibility and thought leader...
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How to get your ideas onto the desks of top decision-makers
Many engineers want to demonstrate their expertise to potential clients and employers -- but don't k...
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Getting Engineering Speaking Gigs
How to use your knowledge to get yourself on the speaker’s podium.
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